Our graphics team worked closely with Wyndham Hotels to develop an immersive brand experience that included graphic design, architecture, interior and product design. Brand collateral was created to reflect Wyndham’s philosophy of everything our guests see, touch, smell, taste and hear should delight. A casual and friendly graphic language was developed for regionally specific postcards, coffee cozies, and wall art as well as, welcome kits and signage. Brand continuity was established through the use of colors and patterns. Graphic elements carried through to both the public and private spaces creating an enormous impact through experiential branding.